Month: June 2016

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The Internet is under attack by the Obama Administration through executive powers. This does not bode well for the Internet entrepreneurs or for political speech. The following is an analysis of how the Internet and specifically Google has created a free world-wide social environment. The governments of the world should study the Internet Society. They might learn something.

Google is known as a search engine for relevant information in the Internet. There are other search engines or browsers such as Yahoo, Explorer, MSN Bing, etc. However, Google is more than that just a browser.

Google has managed to create the foundation of a solid natural and free social environment, a virtual society with no geographical or language barriers.

In the name of fairness, I am strongly biased towards individual freedom. I grew up under communism but more importantly, I witnessed the transition from a free society to communism and the disappearance of freedom. The communist movement expected that all international masses will assume power and become a great world communist system. Had Google and the Internet been around in those days, communism would have embraced it and maybe would have learned something useful: Freedom of the masses can be very constructive. I wish the present politicians would take a look and learn something from the environment Google has created and it is still nurturing.

Larry Page and Sergey Brin started Google in January 1996 as a research project when they were both PhD students at Stanford University in California. Originally, Google ran under the Stanford University website, with the domain google.stanford.edu.

The domain google.com was registered on September 15, 1997. The company was incorporated on September 4, 1998, at a friend's garage in Menlo Park, California.

The Google name comes from "Googol". Googol refers to the number 1 followed by 100 zeros. This is such a large number that can not be achieved if you count all the sand particles on the whole universe. It was supposed to mean an infinity number of people and their interactions with no end in sight. Google runs over one million servers in data centers around the world, and processes over one billion search requests and twenty petabytes (1000 trillion) of user-generated data every day, which is an incredible achievement. Google got started with just $ 100,000 from a private investor.

Larry Page and Sergey Brin had a vision and a dream with a purpose: Match other peoples' dreams and desires with each other, so all can benefit. If a vendor had a good product or service, Google made it easy for the seeking party to find it. A book author could publish and sell a book without going through a publisher. Google made it easier to promote the book. Talented individuals on a shoe string could start a home business over night. There are billions of sites on the Internet with all kinds of information or products for sale. All of that information has been posted by individuals or companies in the expectation to be found and / or shared by interested parties or prospects. Google did not create the information; private parties and institutions did.

Google's mission was to come up with the best possible presentation to any inquiry. This is not a trivial task, certainly not on the Internet. Complex algorithms as well as site ratings are being used to connect requests with delivery sites. Before Google came into existence, the early browsers such as Netscape, MS Explorer, Yahoo and dozens more used straight forward techniques of cataloging words or phrases and associating them with relevant sites. However, when you deal with billions of sites and entries every day, it is very difficult to determine which site provides the best and most relevant information requested through a query. Using Google's browser, the satisfactory result usually comes up on top of the first page out of millions of postings containing similar information. People would very seldom look beyond the first three pages.

Larry Page had an idea: To evaluate pages in the order of importance and relevance, they would count the number of back links to that particular site. The total amount of links and where they were coming from was also important.

For instance, if I were a small contractor designing home theaters and had no money for advertising my business, I would design a website with all sorts of instructions and drawings as a portfolio to help my prospects understand how I would deploy a project. The site will look like a tutorial. The next step would be to contact some major distributors of home theater furniture, electronics, cables, etc. and ask them to link my educational site to theirs and offer it to their customers as an educational tool for a do-it-yourself project. All parties benefit. The same concept works when someone with expertise in a particular field publishes useful information through a variety of electronic publications. The author's link will point to his site and Google will index it and qualify it.

Google calls this new technology PageRank where a website's relevance was determined by the number of pages and the importance of those pages is linked back to the original site.

Google was granted a patent describing their PageRank mechanism. The patent was officially assigned to Stanford University and lists Lawrence Page as the inventor. By 2006 the name "Google" had found its way into everyday language, causing the verb "Google" to be added to the Merriam Webster Collegiate Dictionary and the Oxford English Dictionary, denoted as "to use the Google search engine to obtain information on the Internet. "

This feature was very important in the context of equal social opportunity because it enabled creativity to be distributed throughout the Internet at almost no cost to the creator. Before this technology was deployed, an Internet contender had to spend a lot of advertising dollars to promote his site. Otherwise no one could find it. The search engines did not even index it.

Since 2006, Google has added a wide range of support services and capabilities either through acquisitions or internal development. It is not my intent to do a thorough analysis of all its capabilities. I am going to outline the most important functions and the free tools provided by Google to its subscribers.

Google and its function

Google has been criticized often as being too big and too dominant in the Internet field. The critics usually fail to mention the valuable services Google provides to big and small businesses alike as well as to the individual entrepreneur. Most importantly, it provides real value to the end user, the potential consumer products and services advertised or promoted through the Internet.

Google makes money by providing a sound platform for the advertisers and a wide range of helpful free advertising tools. Google does not advertise. The advertisers do. This is a mutually beneficial relationship.

Google advertising tools

Google Analytics enables website owners to track where and how people use their website with in-depth research into getting users to go where you want them to go. It is a very powerful tool that helps the web designers correct and optimize how the information is organized and presented to prospects by monitoring their behavior while visiting the site.

Google AdSense allows website owners to display these advertisements on their website, and earn money every time ads are clicked. Google automatically places only the ads that are relevant to the content on that page. If a visitor finds any of these ads interesting, they will click and the website owner will collect a small fee. I would like the mention that these ads are offered to advertisers for pennies.

Google AdWords helps advertisers display their advertisements in the Google content network, through either a cost-per-click or cost-per-view scheme. This is a true advertising service with daily monitoring and budget control facilities. An advertiser can set up a series of ads associated with certain keywords and test its performance daily. It is interesting that Google uses a price bidding system. If you bid for a high ranking position on the top page and if your ad attracts more visitors than your competition next to you, Google will gradually decrease your ad cost. It is possible to have a very top position on the page and pay less per click than the rest below you. This encourages creativity and unique content which in turn will make your campaign more successful.

Keywords Services, all the above services would not be very useful unless you have some means of selecting the right keyword and phrases that match what your potential prospectors are looking for. Remember, you respond to written requests. Google has an extensive support service that helps in the selection of the right key words as well as monitoring the number of links associated with your competition. These powerful tools enable you to determine both the demand and the competition based on keywords alone.

There have been other services such as Gmail, Google News, Orkut and more being added as time goes by. There are no limits on creativity in a free social environment such as the one created by Google.

I am not trying to minimize the contributions of other browsers such as Yahoo and Explorer. This article is not really about Google as a browser. It is about the free international society Google has helped create through access to knowledge and economic development.

Economic impact

The cost of running a website could be as low as $ 5.00 per month. Blogs are free and can be used instead. The cost of entering an international business is very low. There are thousands of individuals who make a living by selling books that are often not even their own. Rock bands can record and publish their music for free. I can go on and on. All of it has been made possible, to a certain extent, by Google through its affordable promotional capabilities.

Most importantly, Google has managed to create this social environment because there was no government oversight or regulation. The only self policing policy deals with abuse of services such as spamming. When the Chinese government tried to interfere with its operations, Google decided to get out of China.

Conclusion

Imagine a World Governance where all freedoms are assured: Freedom of Speech, Freedom of Association, Freedom of Commerce and Freedom of Exchange of Ideas and Opinions, (including political). Internet is just that, and Google is the facilitator and the Governance.

Do not allow the government to take this away through some form of regulation in the name of "public good".

Tr Cojoc

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Source by Traian Cojocneanu

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Your boss has a certain amount of power over you as you do over your subordinates, but it is supposed to be different with your peers. You have to be at the same level. You have to pull together as a team and help each other. In the real world, some colleagues just pretend to do this.

These colleagues are so concerned with getting ahead and looking good, they will not admit that some of their actions can make you look bad. Sometimes they misinterpret actions, believing that you are looking down at them, and move to get back at you. Others, knowingly and unknowingly, use ingenuity to create copycat proposals.

For the time being, you are stuck with daily headaches to deal with deceitful colleagues. concern is to keep underhanded behavior interfere with your career.

milkers
milkers choose ideas from the brain, steal credit for and profiting from them.

milkers are phony office friends who pretend to think of you, but just think of the information they can extract from you. Instead of suggesting that you team up and brainstorm an idea or activity that you both contribute and claim credit, they probe the mind of delicately worded questions. Then they brainchild and accept it or adapt it as their own.

You thought once you left the road and into the office you were safe from thieves? Just as Pickpockets steal your wallet, milkers steal your ideas. Because these con artists do not use guns, you did not even know you were being robbed.

I think that this is not just my imagination. Chris pumped me for information about the best way to organize the program so that we would cooperate with all agencies under one roof. Now I find my ideas in this memo from my boss, lauding Chris for coming up with a plan that can help the department achieve better coordination. I can not decide whether to quietly knock out lights Chris manner or expose him for the thief that he is. How can I prove that the ideas were really mine and not Chris is?

Meanwhile, Chris is thinking of the great communication that his boss sent out praise for coordinating his ideas. He will add this to his list when it’s time to hit the boss for a raise.

I will not get anything from confrontation. The milker has already convinced himself that the ideas came to him as divine inspiration. I will learn from my mistakes. My goal is now to understand the ideas in them that I want to present to my own proposals and those who need the collective wisdom of a group to be properly developed. Then direct the flow of ideas.

oPlug leak. When you’ve fingered people who want to empty your mind, be polite but tight-lipped. Just stop giving information.

oWelcome debate the concepts effect on other units. You do not want to work in a vacuum, not when you need your cooperation coworkers. Do not limit yourself to one brainpicker audience. Expand group. Call through other colleagues or bring up these issues at lunch or at staff meetings.

Okay, so milker duped you. Be glad this happened to you now. You will be wiser in the future when you come up with a very brilliant gem. Then you will know how to nourish, protect and present the award-winning idea.

Back-Stabbers
Back-Stabbers is nice to your face, but very critical of you behind your back.

These colleagues stab you in absentia. They are bad-mouthers, lying or being critical of you when you are not there. When you are with them, they act like they are your friends. But out of sight, but phonies betray your trust, show some publication you trust about your personal life or opposing action you have taken.

They keep trying to outwit you or get some measure of control over you. Maybe they misinterpreted the operation. Maybe you did something that angered them, but you can not imagine what it was. You’re scratching your head while you are pulling the blade from the back.

You’re thinking that you will find it difficult to accept that Susan would say anything bad about you behind your back. But the three men heard the same thing, so it must have actually happened. You guessed office you can not have any really close friends because the competition is too intense. From now on you will keep information on the private life to himself. But how do you stop Susan from bad-op you back? What made her do it in the first place?

Meanwhile, Susan is thinking of Christ have been bragging so much about the progress of her staff had made. She is making the rest of us look like a bunch of loafers. I’m really sick and tired of all think she is perfect and use their work to a standard that we should all follow.

goal is to stop back-stabbing. If the criticism made of the work is legitimate, that has to be aired and resolved.

oConfront Back-Stabbers. Simply report what you heard. Do not start swinging. Ask them to specifically spell out what the accusations they made a verb. Speak up firmly, without showing any anger or voicing any reason.

OIF mistake was yours, apologize immediately . Sometimes you become a victim of Back-Stabbers if they perceive that you were insensitive to their feelings. If, for example, they believe that you have to put them down with elevation yourself, you make them feel insecure and want to strike back at you.

oProvide graceful way out. If Back -Stabbers accuse you unjustly and then deny having made the reported statements, leave them in peace. When they know that you know they have invaded your reputation and you will not sit still for such immature behavior, Back-Stabbers will back off. But if you create emotional scene, the tip-off that they got a rise out of you, they can keep it up.

If you allow back-stabbing to disappear, it can eventually damage your reputation. Such actions are childish and it takes a quiet, no-nonsense demeanor to make the culprit behave like adults.

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Source by Michael McCann

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How can you get cheap Nike Running Shoes

Everyone loves a bargain. In these difficult financial environment we are currently experiencing, everyone is looking for ways to make our money go a little bit further. Of course, we can cut back on luxuries, but important component of a healthy lifestyle is regular exercise and the most essential piece of equipment to accomplish this is a pair of good and affordable footwear, such as a pair of cheap Nike running shoes.

You can buy cheap and low-quality pair of shoes from a local store, but one has to be very careful also with cheap and unknown brands feeling like there is every chance that they will be uncomfortable or they will give your feet ulcers and blisters, reducing performance and eventually fall apart after only a few kilometers on the road. That is why many people would prefer class brand couple, but they often believe they can not afford them. But what if we told you that you could get cheap Nike running shoes?

Nike – The world’s largest Sportswear manufacturer

Unless you’ve been living in a cave the last 40 years you will have heard of Nike. They were formed in 1972, and have evolved into the largest global sportswear manufacturer. They have achieved this by producing and selling quality products, with the high percentage of its profits to improve their technology and develop even better products.

Of course (as with most things in life) quality comes at a price, and a pair of Nike shoes will typically set you back more money than low-quality pair – but by following a few simple tips you can have the best of both worlds, and you get a great pair of cheap Nike shoes.

Tips on Getting Cheap Nike Running Shoes

* Consider your needs: The first thing you should do is to consider the requirements for a good comfortable pair and then look at you really want to get for your money. A top-end pair of Nike shoes will be very lightweight and are ideal for experienced competitors looking to gain that extra edge in performance. But if you are new to exercise and are just going to start doing some light work on the treadmill – will those extra few grams in weight shoe from a pair of cheap Nike shoes really make a difference to you? Not really.

* buy design last season: Most sportswear companies update their lines every year or two. Sometimes there are changes in the materials and techniques used in running shoes, but Nike sometimes just changing the external appearance of the shoe. So, if you are not bothered about wearing the very latest design, then consider buying a pair that has been reduced not because of its quality, but because it can be color or design period last year.

* buy less popular colors: Nike (along with many other sports shoe manufacturers) often out every model of the shoe in two or three different colors. Sometimes one color will outsell other, so that the excess inventory of less popular color. Buy this less popular color and you could get yourself cheap Nike running shoes. You might even love the color!

By following the above instructions, as well as keeping an eye out for sales and promotions that you should be able to find cheap Nike shoes, which means a top-quality pair of bargain-basement price.

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Source by Theresa Muzinda

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You may get a call from a phone number you do not recognize, and will probably ask yourself, whose phone number is this – especially if you get some anonymous calls from the same telephone number. Or perhaps you found a phone number on your spouse or partner cell phone, or written down on a scrap of paper in their wallet or purse, and you are suspicious that they might have been talking to. There are several reasons why you might want to find out whose phone number it is.

So now you’ve got a phone number, how do you go about putting your mind to rest, or confirming your suspicions one way or another? Well, there are a few things you can do that do not cost anything.

The simplest one, if you’re feeling brave enough, is to simply call the number and ask who it is. If you do not want to do this, and a lot of people would not want to, then get a friend to call for you. If you’re a girl, get a guy friend to call for you, and if you’re a guy, yes, you guessed it, ask a female friend to call the phone number. It is much easier for someone of the same sex as the caller to make that sort of call without attracting the suspicions of the person at the other end. Of course, this method will not always work, especially if the person whose phone number it is does not want to be identified.

So, what next? Well, you could try Googling the number – you never know, you might get lucky, although it’s a long shot. While you’re on Google, it’s probably a good idea to look for some free reverse phone number lookup websites, and give them a try. There are a few of them around, and you might be lucky, but to be honest, the databases they use are not comprehensive, and if you think about it, would you give that sort of information away for free if people are ready to pay for it? Definitely not.

This brings us to the most effective way to find out who the number calling you belongs to. You have to use a paid Reverse Phone Number Lookup service. They only cost a few dollars, and they are much more reliable and comprehensive than the free services. Look at it this way. If you do not spend just a few bucks now, you could be worrying about the mystery phone numbers for quite a while, and causing yourself unnecessary stress, just for the sake of a few movie tickets price. Think about it – it’s not that much to pay for peace of mind.

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Source by Graham Alexander

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Now the Internet has become so common that people who are unaware of the Internet are named as clumsy. This is because of the speedy development of technology and globalization. Societies are becoming more and more unified. You can easily contact the person who sits in another country. You can share your knowledge, thoughts by making use of the internet. Investigations have also fueled the popularity of internet usage. A study last year wind up email topmost task that takes place online, for general surfing, reading news, shopping, etc.

Internet shopping has also become popular among users especially in developed nations; this is because the “shop online” is more effective than physically going to the shops. Internet given by the environment where the requirements Shopper are met. Shopping online also saves time and we can choose a better product without having to travel a long distance. use the internet, buyers can scrutinize the price of the goods from various shops by sitting in one place. Also, they can now shop online for products normally get sold in a foreign nation. Rather than having to travel to the country to receive the product, they can place your order online and get it delivered efficiently.

the Internet also gives us the potential to communicate effectively and efficiently. for example, , send an e-mail costs less than sending letters in the mail, especially for people who have to communicate internationally. Besides this, e-mail can be sent within one minute after it is written. to send mail we do not complete official procedures such as a post office and mail box, etc. of the letter recipient can view it at any time and from any location, as it is real communication, as opposed to the mail box where the letters get delivered.

Internet usage is not only limited to shopping and interacting with people, but it is also the environment for the distribution of news and encourages people to be updated with the latest news. We can easily access the data wherever it may be around the world. The Internet is also a very good form of communication for people who want to express their own view points and feelings. For young people, the Internet is not just a place of knowledge but it also has entertainment components such as games, download movies, music, etc. But this is not the only reason the Internet appeals to the younger generation. They also agreed that the Internet provides ease research and university students. This is because a large number of articles on the same subject can be found on the internet with just one search.

To put it briefly, the popularity of the Internet has contributed largely to the development of society. It can be said that people today are reliant on the internet for day to day work. Or we can also say that they are making use of these facilities for regular life to save time and cost. Ultimately, it is a tool that is effective if used properly and effectively.

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Source by Deepti Pawar

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Looking for a Merchant Account can be a difficult subject especially for small businesses that are looking for the first time. Terms and jargon can often be confusing.

The recent boom in E-commerce has made it absolutely necessary for traders to be able to offer its customers a safe and secure way to purchase goods and services online, using debit their credit card .

Here are some factors you should consider when you are comparing prices, terms and offers.

1) How will the Customer Pay

What Merchant Account you are looking for – will customers be buying products on your website in Card not present scenario (this is commonly referred to as E – Commerce) the customer is not present when the transaction occurs. Another Card Not Present transaction scenario is where the business is taken over the phone and brought into Virtual Terminal. This is referred to as a MOTO transaction. Other companies may need to take e-checks or ACH processing.

Other merchants will also seek third party processing or other forms of payment, such as e-wallets. The most important point is to really consider what payment will suit your customers the most appropriate.

2) Processing Volume

Any financial forecasts have a direct impact on prices and terms that you will be offered in your search for the seller. Smaller companies may have to pay high fees because of the size of the volume so it is important to find a provider that does not discriminate between this sense and values ​​of your business for what it is. You need to understand how to manage monthly sales volumes, increases and so – and indeed how changes affect merchant accounts.

3) Security

It is very important to be aware of security protocols in place set by the Payment Card Industry (PCI) Data Security Standard, referred to as PCI DSS. Interestingly PCI DSS originally began as five separate projects operated by different platforms card (Visa Card Information Security Program, MasterCard Site Data Protection, American Express Data Security Operating Policy, Discover and compliance and JCB Data Security Program). The Council was established on 15 December 2004 in order to ensure that all merchants meet minimum levels of security when they store, process and transmit cardholder data.

Along with the PCI-DSS – Traders should consider Fraud Screening and scrubbing features acquirers their Psps Gateway or a third party Merchant Account Providers in order to protect their business from Fraud, Chargebacks and other items. Ideally, any package offered would include tools to assist in the early identification and prevention of fraud indeed.

4) Costs

Merchant Discount Rates (also known as processing fees) are expensive and drain on your website, there is no way to get around it. However, charges can vary greatly – by sector of business you are in High Risk Merchant Accounts are often very expensive as the acquiring company Banks need to take into account what is known as a risk factor .. For example, if you are shipping goods – there is a risk of Non or late delivery which can then lead to chargebacks or even tangible goods, such as advertising or similar where you can also be at risk of reversal. Lower fee the better for you. It is important to find a transparent and to ensure that you have the facts and figures in writing before you start. Make sure that you understand everything related to rates, fees, transaction fees and other hidden costs such as reimbursement costs and additional costs for going into chargeback Program, retrieval request fees, etc.

If the Merchant Account Provider quotes you a price based on tiers – make sure you ask for a clear breakdown of exactly what this is based on.

5) Chargebacks

reversal is when the money is returned to the client because something has gone wrong with the transaction. Visa and MasterCard both have a different set of reason codes for chargebacks to achieve a reason for reimbursement – for example, Reason Code 30 (Visa) – Service / Merchandise not received.

It is very important to provide information and data to fight or competition chargebacks to prove that the cardholder’s services or goods – or information based on the reason the rules you get.

If your business model is likely to have a large number of chargebacks, you are likely to be classified as high risk merchant. Visa and MasterCard have ratios Chargebacks acceptable to the Merchant (CNP).

Visa calculate chargeback ratio during the same month, the number / volume of chargebacks shared with Conveyor | rslunúmer / MasterCard volume and calculate chargebacks compared to the previous month Conveyor | rslunúmer / Volume share reimbursement Number / Volume.

There are also reimbursement Programs for Merchants too chargebacks with associated costs, fees and fines. Traders have very high chargebacks could also find their Account deleted and Match Program so they need to take very seriously.

6) Customer / Technical Support

You have to make sure that the company you are considering has dedicated customer and technical support department and staff. E-Commerce processing is a 24 hour business if your customers can not make payments on your site then you will be losing money. This is not 9-5 companies. To ensure that you have all access to the necessary information and technical support to keep your business running smoothly and to be able to solve all the issues that arise as soon as possible.

7) Merchant Account Applications

Applications can often take weeks to go through the acquisition of the company bank. Know your customers and Business Model First, to take into account. The Business Plan and processing history will be thoroughly reviewed, and other information required items. The application then goes to credit and risk and underwriting department in before you receive and offer or rejection. It is important to disclose any information during the submission of the application.

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Source by Rebekah A Goudman

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If you really know what you can do, work at home online jobs may be the right choice for those who want to spend more time at home. These jobs not only provide you the comfort of your home, but also help you to beat the recession. The gaining popularity of work from home jobs has always attracted many people as you are free to make as much money as you want. There are many scams emerging on the Internet every day offer that you can make $ 1000 to $ 5000 per month, yes, they are all “scam”. I was also desperately looking for work at home online jobs, but they seemed absolute scam. With all the scams it was difficult to find a single work, but now everything was good, now I’m earning a reasonable amount of money. With the charm of the Internet are thousands Legitimate Work at home jobs for you to choose. But it is up to you to find the right one for you. There are numerous online jobs as Online Data Entry jobs, freelance writing jobs, affiliate marketing, resume writing jobs, typing jobs, earn while you blog, web design, virtual assistant job, review writing, programming and the list goes on.

Well, to start work all you need is a computer and high speed Internet connection and of course you need to have basic computer knowledge and passion for work. No matter who you are how old you are or where you’re from work at home jobs are for you literally you have to be passionate and sincere in their work. If you want to work from home it is not that difficult to get a job for you to provide you put your best effort in finding the right choice that suits passion and competence.

Online Tutor Jobs

An online tutor job requires good qualification along with a computer and Internet connection. If you have good skills and qualifications in the subjects like mathematics, physics, chemistry or any other language you can sign in any companies that offer teacher jobs and earn a fair amount.

Medical Transcriptionist

Medical Transcription is another work at home online jobs provides excellent employment opportunities, although it requires some special training. These jobs require skills transcription of medical records for your customers. Along with good listening skills, basic computer knowledge and good typing speed necessary.

Data Entry Jobs

Data entry jobs and freelance writing jobs are one of the most common online jobs. Data Entry jobs also requires very good typing speed and more stress its free compared to others. If you have adequate English vocabulary you van also tries his hands on freelance writing jobs. You can either write the article for a greater variety of materials in customer demand or stick to your area of ​​expertise.

If you happen to have knowledge about web design, then try your luck in the same field. It might not be that easy to win a bid that there will be many other designers like you who have placed their bids. So first of all you have to do to build a more compelling and attractive profile to compete with others.

Work at home jobs are not a myth, it is a reality that helps people to earn income provides you work hard for it like any other job.

“Money will not create success, the freedom to make it will” – Nelson Mandela.

Yes it is true.

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Source by Monika J. Williams

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Most small businesses have been utilizing loyalty punch cards for their business for decades; the problem with the old way of doing this, the customer loses the card or never have it with them when they need it. I can not even remember a time when I actually ended punch cards for loyalty program I have ever had in my wallet before I lost the card.

There are some shortcomings with the old loyalty card. Companies that have been distributing these cards have no way of knowing how many they have delivered, how often loyal their customers are coming in, no way to remarketing to themselves and no way to track redemptions when the customer came to to buy back.

Now comes the latest technology of SMS marketing world, the advent of loyalty kiosks, these kiosks part of cloud based sas platform that completely changes the game for small local business owner. With this latest technology businesses can now set the table or I pad on sale in the business, so when customers pay, they can enter the business loyalty program by entering their mobile number at the kiosk. Now every time they come in they can get real punch by typing the number into the kiosk again so as to achieve the other team towards their reward.

This eliminates the need to keep track of loyalty for small business client but more importantly for the local business owner is the fact that they can now build a database of loyal customers. The fact of the matter is that 55 to 70% of small businesses profit is generated from 20% of the companies loyal customers.

Now with this database business owner can now use SMS platform in connection with loyalty kiosk software to send out promotions, offers and offers the most loyal customers. By getting customers to come in for just 1 or 2 additional visits will add significantly to their bottom lines.

Most of the benefits associated with loyalty kiosk software has the ability to monitor various measurements of the behavior of their customers so that the company can actually create reports that will help them determine which promotions are working and which comes in and redeem their offers.

Also, with the majority of these platforms, companies can now send out mobile coupons to their customers and mobile coupons are redeemed at 10X faster than traditional coupons.

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Source by Bill Holton

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Creating a successful online business much more than putting a website on the internet and then sit back and wait for customers to come rushing to your site to purchase goods and services.

No matter what industry you are in, there are a number of steps you need to take care to succeed. Here are 5 steps that every successful online entrepreneur says.

1. Consistently providing value

There is a lot of competition online there will be other companies selling similar products and services that are very similar to yours. prospects will have a reason to buy from you and most effective way to do that is to consistently provide the best possible value. What are the problems that they deal with day-to-day? How and what can you do to help them? By giving useful information potential they will come to know, like and trust you. And when they are ready to buy, you must be the first person they come.

2. Selling top quality products and services

It takes a reasonable time to develop online reputation phone, but it can be broken very quickly if you sell poor quality products that do not deliver what you promised. Whether you sell your own products or you sell other people’s products using affiliate marketing business, do not be tempted to sell low quality products to make a quick buck.

3. Continuously build List

List building is one of the most important elements to create a successful online business. That’s where to get the email addresses of people who have shown interest in products or services. Once you have their email address can be in touch with them, rather than hope they will come back to your website. Every person added to the list is a new look. The most effective way to build a list is to provide target audience something of value in return for their email address.

4. Be available

Ensure that your website has a ‘contact me’ page that allows people to get in touch with you. When someone says your blog post or on one of the social media updates, make an effort to respond. As your business grows, this could be more challenging than it is when you can hire a virtual assistant to help you with your customer relations.

5. Continue to learn

When you start an online business, you can not sit for back and think you know everything there is to know. As you build your business, build your knowledge. Remember, success is a journey, not a destination. Take the time to learn new skills and keep up to date, so that you can remain one step ahead of the competition.

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Source by Jon Allo

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If you’ve been reading the news lately and picking up all the commotion surrounding the hack attacks on some of the big guns like Google, Yahoo and Adobe you may be experiencing a twinge of anxiety over security for your own business. You may have thought the network was invincible so this news could leave you feeling shaky. You have good reason to feel this way – according to an article in the Sydney Morning Herald the number of hackers tampering with the financial information belonging to Australian companies is increasing. Obviously using the Internet and intranet for the company has become a viable solution to complete the target, but on the downside the criminal faction as much opportunity.

Australia’s Frequent Target for Cyber ​​Crime

Symantec, data security company announced that the Australian and New Zealand businesses suffer 75% more safety fraction than the global average of 89% of the companies polled in the 12 months to recognize at least one intervention. Hackers are not necessarily going after the major companies where they can do away with large sums of money. Like any other thief, they go where the risks are low and they can get in and out of the system quickly and without detection. The fact is you do not have to be at any particular level of business profitability to target. Smaller companies tend to use less comprehensive IT security that makes them more susceptible. Generally hackers are interested in easy money.

Google and other large companies are not exempt

The threat is not always revolve around banking information or sensitive intellectual property. As Google discovered in December 2009, issues such as human rights are at stake in cyber attacks. The advertising and search giant was appalled to highly organized effort dubbed “Aurora” was made to hack into Gmail accounts of Chinese human rights activists. They managed to infiltrate only two accounts were not able to see the actual correspondence account holders. The action put Google in a situation where it found it necessary to warn Chinese human rights community attack and preparing to reduce business ties with China. Officials at Google did not directly accuse the Chinese government of being the perpetrators, but they decided to go to do business with land-based attempts to limit free speech on the internet. Google said concern for the safety of Chinese citizens and the possibility for them to be interrogated and imprisoned.

There were at least 20 other large internet, media, finance and technology companies included in the attack: Yahoo, Adobe, Symantec, Dow Chemical and Northrop Grumman to name a few. It was established through a technique called “spear phishing.” This resembles the attack against 100 IT companies in July 2009 where company employees were targeted with infected e-mail attachment.

SMEs have Minimal Defense

Most companies are totally defenseless against these sophisticated attacks. They use instant messaging and email which seems innocent at first because the sender appear to be friends and trusted colleagues. The message is optimized to avoid anti-virus programs designed for these applications. Clearly the best practices for IT security that have successfully kept the attackers at bay for years are no longer enough. It is an innovative caliber of attacks circulating around the world use customized malware written specifically for individual companies. Hackers do not seem to mind if it takes longer to get around antivirus software in use by large corporations. They continue to carefully optimize their malware until it is effective. Smaller companies that do not have the budget for large-scale security have not stood a chance. Hackers have the ability to commandeer laptop only one person and make it a gateway for all administrative access to the entire system of the company.

The security company, ISEC Partners studied attack on Google and the ensuing business we make fundamental changes in the way we protect our networks. They say that we simply have not been prepared for the level of sophistication demonstrated by the new cyber criminals.

Hacker Stories in the Australian news

Internet news sites reported to the direct effects of cyber hacking in Australia. Today Online posted a story on the topic called “Ghostbuster” that has been targeting Melbourne businesses as a response to violence against Indians. Whoever behind the attacks has been sending threatening email stating Australian servers will be hacked to racism against Indian nationals is completed. The action came in the wake of the murder of 21-year-old Punjabi student in January 2010. Several Melbourne company was violence when the entire network was thrown into chaos.

The technical section is The Age report on the effects of government websites by hackers associated with the group “Anonymous”, known for its attacks on Scientology. This is the same group that temporarily blasted pornography over your Prime Minister Kevin Rudd is. On the morning of February 10, 2010 a number of government sites were down. The attack was in opposition to the government’s plans for internet censorship. Communications Minister Stephen Conroy was not happy with the fact that Australian citizens could not get needed services online and found that it was irresponsible on the part of hackers.

The Sydney Morning Herald one reporter recalls statistics there are now more mobile phones in the country than Australians. It is not uncommon for a person to have two or three. The rising use of wireless broadband provides access and convenience for subscribers, but it also expands the territory for cyber criminals. As there are more obstacles cyber hacking wireless devices than terrestrial networks, such as the cost of making a call. But with advances in mobile phone technology to the point where it can replace the need to have a laptop the potential target for hackers present. The actual device can be safe and Wi-Fi networks, often free and faster for users in public places is a temptation for cyber criminals. You may think that you have linked to the site operated by the airport, hotel or coffee shop, but there is no way to know for sure who controls the IP address that now has access to everything on your computer or mobile phone. It is not difficult for hackers to introduce fake website that you think you can rest assured that they can use to steal from your system at any time in the future.

Millions of dollars stolen everyday from individuals and companies that use the Internet. We are warned often of viruses, worms and phishing scams, but somehow we get caught anyway. The situation is getting worse as hackers become better adept at breaking down a unique system designed to keep them out. If you are still experiencing discomfort of network vulnerability, it will pay off to attend to your gut feeling.

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Source by Adam Rippon